48-Hour Sale Takeover
Campaign Design — E-Commerce & Digital Rollout
A campaign designed and launched across all of JENNY BIRD’s digital platforms for the brand’s bi-annual 48-Hour Sale.
Led design direction and execution for homepage hero assets, collection banners, app visuals, and CRM templates under an accelerated timeline. Focused on maintaining clarity and brand integrity while driving urgency and conversion through strong hierarchy, bold typographic balance, and a cohesive color strategy.